About OML :
OML is a new media and entertainment company that partners with creators to build content, IPs & live experiences that impact culture and help brands come closer to consumers. Headquartered in Mumbai with teams in Russia, Poland & Thailand, OML was founded in 2001 to book and manage artists across all genres of entertainment. Today our operations span a prolific and award-winning content studio that packages and produces shows for OTT platforms, live events production and a global brand solutions business.
From the beginnings of OML as an artist management agency to the advent of modern-day content marketing, we have helped our clients thrive in the face of disruption while setting trends in talent representation, marketing and sponsorship; inspiring industry change in events and licensing; and helping reshape the digital landscape. As technology further shifts the balance of power in media and puts more power in the hands of the creator, OML is uniquely positioned to create opportunities for our clients and partners around the globe.
About the Role:
A managerial role, the candidate will be responsible for driving OML’s Global Creator Network business strategy and transformation initiatives that aim to set a benchmark for the creator economy - globally.
An exciting and constantly evolving landscape, technology & multi-universe, this role and team are tasked with onboarding best practices across digital solutions that support brand partnerships and the creator ecosystem while enabling the team to perform with great precision.
Key roles and responsibilities will include:
Drive research and build insights, identifying culture trends and references - backed with data and strengthened by qualitative inputs across Indian markets.
Work closely with the team to assimilate and translate brand briefs into region specific digital content campaigns ensuring adherence to brand goals, targets, 360 degree opportunities and budget efficiencies.
Evaluate campaign requirements to draw delivery timelines and ensure an adherence to on-time, in-full delivery.
Service client relationships and manage working-flow between other partners, agencies, creators and vendors across Indian markets.
Identify, Create, Develop and Maintain new and existing opportunities and relations with Production houses, PR Agencies, Content Creators, Developers, Talent Managers, Talent, and service providers.
Identify, procure and manage creators, vendor and agency relations in the Middle East, Africa, India and any other new global market.
Conceptualize, plan and execute original & branded content ensuring a high standard of content production throughout.
Present plans and campaign ideas to local teams, content creators and clients.
Work closely across teams to maximize brand value across content formats while operating with the creator-first model ensuring authenticity of messaging and relevance for the creator audience.
Work closely with the Media Analytics team to track measurement across platforms to ensure dynamic campaign performance management.
Develop cross-platform competencies identifying new channels for digital content distribution in Indian markets.
Develop and manage campaign planning, budgets monitoring cash-flow health and ensure estimates, POs and invoices are processed in a timely manner.
Skills and Expertise:
5 - 6 years of experience in the digital content and management/branded content/creator management/media space.
Experience working with Talent, Managers, Artists, Content Creators, Production Houses, Brands, and other agencies. Candidates with Advertising, PR, and International Markets exposure preferred.
Have a holistic understanding of digital operations, measurement, and campaign deployment and have worked on end-to-end digital campaign strategies from planning to execution across Indian markets.
Are on top of digital content trends and love consuming content and discovering new creators and platforms across Indian markets.
Ability to simultaneously work left brain logic and right brain magic driving both business objectives and creative excellence.
You have an entrepreneurial mindset and thrive in fast-paced and collaborative environments
Ability to work across diverse cultures and markets which don’t have English as a native language.
Are comfortable traveling on work and working from different Southeast Asia countries across time zones.
Have a mid-level knowledge of video production, working budgets, coordinating shoots and delivering multiple formats and working with production partners across international markets.
Will be a bonus if you have previous experience in media buying, digital media tools skills or artist management/liaising experience in the Middle East, Africa, Europe, India with an in-depth understanding of the media industry.
We build opportunities for our artists, brands and fans; and it’s important for us to be reliable and efficient
We demonstrate honesty, excellence and commitment to success
‘It’s not my job’ is not part of our vocabulary, we even stuff envelopes
We make mistakes, but only to learn from them to build resilience
We take care of ourselves and our colleagues
We are our own managers
We are committed to equality and inclusion
We are mindful of the strain on the Earth's resources and are committed to reversing the trend with our behaviors where possible
Aside from the fact that you can chance upon your favorite comedians, bump into our furry friends while you grab a cup of coffee and get inside access to some of the coolest festivals in the country;
We ensure all our team members get enough down-time: We have monthly mandatory offs. We don't have a punch-in punch-out culture.
We are ready to level up everyday: You bring the passion, we deliver the (countless) opportunities.
We ensure everyone in the OML fam is taken care of: We offer free mental health care for all team members, we have gender neutral POSH & Parental leave policies, and our insurance policies extend to your in-laws as well!
We have fun while we're at it: Game Nights, FRI-YAYs, KnOML and much more!
We recognize talent: You bring the passion, we deliver the (countless) opportunities.
Thank you for taking the time to go through the opportunity we have to offer.
If you apply, please do not share your photo, age, gender, religion or ethnicity in your resume. You do not even need to share your last name. (We want to eliminate biases on any of these parameters while we decide on our shortlisted candidates)
We will get in touch with you if your profile gets shortlisted.