About OML:
OML is a new media and entertainment company that partners with creators to build content, IPs & live experiences that impact culture and help brands come closer to consumers. Headquartered in Mumbai with teams in Russia, Poland & Thailand, OML was founded in 2001 to book and manage artists across all genres of entertainment. Today our operations span a prolific and award-winning content studio that packages and produces shows for OTT platforms, live events production and a global brand solutions business.
From the beginnings of OML as an artist management agency to the advent of modern-day content marketing, we have helped our clients thrive in the face of disruption while setting trends in talent representation, marketing and sponsorship; inspiring industry change in events and licensing; and helping reshape the digital landscape. As technology further shifts the balance of power in media and puts more power in the hands of the creator, OML is uniquely positioned to create opportunities for our clients and partners around the globe.
Objectives of this role:
Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround time
Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
Is well adept with the latest trends, language, tone and pop-culture
Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand
Maintain up-to-date knowledge of communication and client-related industry trends
Stay updated on appropriate style guidelines and brand voice for consistent messaging.
Key responsibilities:
Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
Collaborate with account managers, media teams and external stakeholders such as influencers, influencer manager agencies, production houses, etc from concept development to delivery of the final content piece
Present copy concepts and final deliverables to the internal team, and to client representative as needed, and participate in client pitches on occasion
Write clear, attractive copy with a distinct voice that’s best suits the client and the target audiences
Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
Edit and proofread copy as needed
Use SEO principles to maximize copy’s reach
Source images and other content
Skills:
2-3 years of experience in copy at a digital agency
Ability to manage multiple accounts while working on new pitches
Ability to understand client’s needs/ brief ask to craft sharp creatives and captions
Have a sound understanding of the social media platforms, real-time trends, influencer marketing and a good grasp on consumer behavior/ content consumption on socials.
Preferably a Bachelor’s degree in mass media/advertising/marketing or a related discipline
Qualifications and Prior Experience:
Proven experience as a copywriter at a digital agency. Experience in having worked on a youth centric/ dating app will be beneficial
An active personal/ personally managed social media page (Instagram, Twitter)
Creative ideation spanning across social media content (posts, activities, influencer marketing)
Knowledge of online content strategy and creation
Excellent writing, editing, and proofreading skills
Experience with SEO is Preferred
Strong research skills
Creativity
Collaborative spirit
Excellent time-management and organizational skills
BMM/ BSc/ BA in marketing, English, journalism, or related field
Our values:
We build opportunities for our artists, brands and fans; and it’s important for us to be reliable and efficient
We demonstrate honesty, excellence and commitment to success
‘It’s not my job’ is not part of our vocabulary, we even stuff envelopes
We make mistakes, but only to learn from them to build resilience
We take care of ourselves and our colleagues
We are our own managers
We are committed to equality and inclusion
We are mindful of the strain on the Earth's resources and are committed to reversing the trend with our behaviors where possible
Aside from the fact that you can chance upon your favorite comedians, bump into our furry friends while you grab a cup of coffee and get inside access to some of the coolest festivals in the country;
We ensure all our team members get enough down-time: We have monthly mandatory offs. We don't have a punch-in punch-out culture.
We are ready to level up everyday: You bring the passion, we deliver the (countless) opportunities.
We ensure everyone in the OML fam is taken care of: We offer free mental health care for all team members, we have gender neutral POSH & Parental leave policies, and our insurance policies extend to your in-laws as well!
We have fun while we're at it: Game Nights, FRI-YAYs, KnOML and much more!
We recognize talent: You bring the passion, we deliver the (countless) opportunities.
Thank you!
Thank you for taking the time to go through the opportunity we have to offer.
If you apply, please do not share your photo, age, gender, religion or ethnicity in your resume. You do not even need to share your last name. (We want to eliminate biases on any of these parameters while we decide on our shortlisted candidates)
We will get in touch with you if your profile gets shortlisted.